Strategic Partnership and Market Expansion Lead

Lulalend · Cape Town, Western Cape

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OVERALL PURPOSE

  • This is an individual contributor role designed to find, build, and unlock Lula's next frontier of growth. The internal job title for this role is VP, Business Development.
  • Having spent the last 11 years helping South African SMEs solve cash flow problems, we are now looking for a strategic seller to drive our next phase of 100% year-on-year growth.
  • You won't be managing a large team or sitting back on established playbooks. Instead, you will operate as a commercial operator, an equal parts strategic thinker and hands-on dealmaker.
  • You will test unproven markets, pitch early-stage product concepts while they are actively being built, negotiate complex commercial terms, and bridge external opportunities directly with our internal Product and Risk teams.

RESPONSIBILITIES

Opportunity Identification & Prioritisation

  • Continuously scan the fintech landscape for untapped markets, non-obvious segments, and high-leverage partnership opportunities.
  • Build and maintain a rigorous pipeline of strategic opportunities while balancing high-potential ideas with actionable revenue paths.
  • Develop crisp hypotheses on where Lula's next wave of growth lives, pressure-testing them with real market signals.
  • Size opportunities addressable market, revenue potential, operational complexity and prioritise ruthlessly.

Partner Sourcing & Deal Execution Hands-on Sales

  • Personally identify, approach, and engage C-suite and senior stakeholders across target partners.
  • Lead the end-to-end commercial cycle as an individual contributor: from cold outreach and discovery to complex negotiations and close.
  • Structure innovative commercial terms that drive high-margin revenue and real business value, not just PR logos.
  • Navigate regulatory, product, credit, and risk constraints collaboratively to get complex deals over the finish line.

New Initiatives & 0-to-1 Validation Selling While Building

  • Drive the discovery and early commercial validation of brand-new growth bets, products, and channels.
  • Sell and pilot early-stage concepts/MVPs live in the market, taking customer and partner feedback straight back to Product.
  • Translate ambiguous, broad concepts into concrete commercial execution plans.
  • Test fast, kill weak ideas early without sentiment, and double down aggressively on what demonstrates traction.

Partner & Channel Performance Management

  • Maintain total ownership of key partnerships and channels post-deal to ensure long-term, scalable value.
  • Track deep commercial metrics origination volume, revenue, CAC, unit economics, conversion rates and rapidly fix drop-offs.
  • Work collaboratively with partner teams to actively drive yield and growth by not only maintaining static relationships.
  • Intervene immediately when initiatives underperform to pivot tactics or restructure terms.

Cross-functional Leadership & Execution

  • Work shoulder-to-shoulder with internal Product, Credit, Risk, and Operations teams to build, launch, and scale initiatives.
  • Serve as the agile bridge between external commercial opportunities and internal execution constraints.
  • Push internal workflows constructively, ensuring key initiatives maintain momentum and never stall post-signature.
  • Ensure signed deals translate into live, operational revenue drivers.

Commercial & Strategic Input

  • Provide sharp commercial insight to executive leadership during strategic growth planning cycles.
  • Formulate clear business cases and ROI models for unproven market entry strategies.
  • Maintain a deep, intuitive pulse on fintech trends, competitive shifts, regulatory changes, and partner landscapes.
  • Challenge existing assumptions, introduce creative deal structures, and surface new growth angles.

Reporting & Accountability

  • Take total, direct ownership of ambitious growth and revenue targets as an individual contributor.
  • Maintain clear reporting on pipeline health, pilot traction, and live initiative performance.
  • Foster a fast, tight feedback loop between market reality, product evolution, and strategic results.
  • Own outcomes completely by measuring success by deployed revenue and growth, not activity.

THE SKILLS AND EXPERIENCE WE'RE LOOKING FOR

  • A relevant tertiary degree Business, Finance, Economics, Engineering, or similar quantitative field.

5+ years of hands-on experience in high-growth environments across

  • Strategic Business Development / Commercial Partnerships
  • Management Consulting / Tech Strategy
  • Venture Building / Early-stage Start-up Growth
  • Product Management with direct commercial & P&L ownership

Proven Track Record of Individual Execution

  • Proven experience taking new initiatives markets, products, or channels from 0 to 1.
  • Direct experience pitching, negotiating, and closing complex, long-cycle partnerships.
  • Personal accountability for carrying and hitting direct revenue or growth metrics.

Fintech & Financial Services Exposure

  • Demonstrated understanding of SME lending, B2B fintech, embedded finance, or broader financial services context in South Africa.
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Strategic Partnership and Market Expansion Lead at Lulalend — Cape Town, Western Cape · JobAlertsZA