HubSpot Operations Specialist
Lulalend · Cape Town, Western Cape
Stop applying one at a time.
JobAlertsZA auto-applies to South African jobs like this one for you, overnight. Upload your CV once — we do the applying.
Start free — we apply for you →- We're seeking a highly motivated and experienced HubSpot Operations Specialist to join our growing team as the primary architect and gatekeeper of our CRM ecosystem.
- In this role, you will take full ownership of database health, user governance, and complex process automations while ensuring seamless, bi-directional integrations across our core tech stack, including Zendesk, Snowflake, and Apollo.
- Working directly with our CRM + Centre Of Excellence Lead and collaboratively with cross-functional teams like Sales, Marketing, Customer Success, and Data Engineering, you will eliminate operational friction, optimise tool ROI, and build a high-performance CRM backbone that translates raw data into powerful business insights to help our commercial teams thrive.
RESPONSIBILITIES
Platform Architecture & Data Governance
- Strategy Execution & Maintenance: Operationally execute the overarching CRM strategy as crafted by the CRM Lead, while simultaneously managing day-to-day platform administration, system maintenance, and database health.
- System Ownership: Act as the primary administrator and architect of our HubSpot CRM, ensuring optimal database health, duplication control, and clean data hygiene.
- User Management: Oversee onboarding, offboarding, permission sets, and security profiles for 120+ cross-functional users in conjunction with our TechOps team.
- Process Automation: Design, test, and deploy complex workflows, custom objects, and advanced pipeline automations to drive operational efficiency.
Tech Stack Integration & Optimization
- Integration Management: Maintain, monitor, and optimize deep bi-directional syncs between HubSpot and our core stack:
- Zendesk Support: Ensuring seamless handoffs between Sales, Customer Success, and Support teams.
- Snowflake: Collaborating with Data Engineering to pipeline CRM data cleanly into our data warehouse for advanced BI reporting.
- Twilio & Apollo: Optimizing outbound/inbound communication workflows and data-enrichment pathways.
- Convertflow: Ensuring marketing conversion funnels map accurately to contact properties and lifecycles.
- Troubleshooting: Serve as the first line of defense for integration errors, resolving API or webhook sync failures before they impact the front lines.
Insights & Financial Acumen
- Build and maintain advanced dashboards tracking key performance metrics, pipeline velocity, and conversion rates.
- Analyse usage patterns of connected tools like Apollo and Twilio to help leadership manage licensing costs and maximize our Return on Investment ROI .
THE SKILLS AND EXPERIENCE WE'RE LOOKING FOR
- 1–3 years of dedicated HubSpot Administration experience in a high-growth B2B or SaaS environment supporting 100+ users preferred.
- HubSpot Administrator and HubSpot Sales Software certifications.
- Proven track record of managing native and custom integrations, specifically with Zendesk and Snowflake or similar data warehouses.
- Comfortable with mapping complex data schemas.
- Strong understanding of relational databases and data flow logic.
- Basic SQL knowledge is a major plus.
- Ability to translate complex technical bottlenecks into business impact statements for leadership, and clear instructional guides for end-users.
- Experience in a FinTech or fast-scaling startup environment and/or in distributed teams is a plus.